We build the brands
people trust.

OptiMAX is a referral agency. We own consumer brands people go to when the problem hits, and each brand recommends exactly one company per area.

Mike sold £15M+ of enterprise B2B over ten years. Every deal that closed had one thing in common: it started warm. An introduction. A name somebody already trusted.

Then he watched small firms buy “leads”. The same enquiry sold to ten companies at once. Whoever rang first won. Everyone else paid to lose.

Nobody sells £15M that way. So why should a roofer have to buy work that way?

We took a different job. We build the consumer brands people already trust, the name they find the day the gutter leaks, and when a real job shows up, the brand recommends one company. Not a list. One name. Yours, if you hold the area.

Then we published The Referral Standard: five checks every referral passes before it reaches a partner. Fails a check → not sent, not billed. That’s the billing rule, not a slogan.

And behind every referral there’s a person, not a pipeline. A real person answers for every referral we make. That’s what vouching means, and it’s the whole business.

Real numbers only

The numbers we publish

1

Held territory

5

Published checks

0

Shared referrals, ever

That’s all of them. These grow when reality does, we don’t pad numbers, for the same reason we don’t share referrals.

Our network has delivered 10,000+ warm introductions across 60+ industries. One company per area is a choice, not a ceiling: rationing is what makes a referral worth having. The numbers above are what OptiMAX the referral agency holds today. We publish both, because padding the numbers on this page with the big one is the exact trick we sell against.

Is your area
still open?

One company per area, opened one at a time. If yours is held we tell you straight, and when it opens, the waiting list hears first.